Gaya Hidup

Here’s Why Online Food Delivery Is So Popular, Let’s Find Out!

Admin BFI Published: September 30, 2025
Modified: September 30, 2025
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Here’s Why Online Food Delivery Is So Popular, Let’s Find Out!

The advancement of technology has made daily activities easier, including ordering food.

Today, ordering food online through apps like GoFood, GrabFood, or ShopeeFood has become part of a modern lifestyle because it is practical and convenient.

From traditional Indonesian dishes to Korean-style snacks, everything can be ordered via these apps.

To understand why this service is so popular and how to maximize it, let’s dive into the full review in this article!

 

Why Online Food Delivery Is Popular

Online food delivery has now become part of modern life. This service is popular because it offers convenience and comfort.

So, why are food delivery apps so widely used in daily life? Here are several reasons:

1. Practical and Efficient

One of the main reasons online food delivery is so popular is because it’s practical and efficient.

It saves time since you don’t need to queue at restaurants or cook at home. Just click to order, and the food will be delivered to you.

Additionally, food delivery is flexible because you can order anytime and anywhere, with various culinary options from many restaurants.

2. Attractive Promotions and Discounts

These services usually offer plenty of promos and discounts. On top of that, there are value sets or combo meals that let you enjoy different menus at lower prices.

3. Great User Experience

Food delivery apps are typically user-friendly with a simple interface, making it easy to search and order food. Payments are also practical, with many options available, from bank transfers to e-wallets.

4. Various Payment Options

Another reason why online food delivery is popular is the wide range of payment options. Most apps support cashless payments via cards or digital wallets, making transactions safer, more convenient, and seamlessly integrated.

 

Current Trends in Online Food Delivery

Online food delivery services are increasingly popular in Indonesia, especially among Gen Z and Millennials.

According to a Populix report titled “Food and Beverage Trends Among Gen Z & Millennials 2022-2023”, 57% of respondents prefer buying food online or takeaway compared to cooking themselves or eating food already at home.

This habit has boosted the growth of online food delivery transactions. For business owners, food delivery services are predicted to remain relevant as more and more consumers use them.

Some of the most popular apps today include GoFood, GrabFood, and ShopeeFood.

 

How to Order Food Online

With so many food delivery service options, it’s also important to have a simple guide so that even first-time users can try it easily.

Here’s how to order food online via GoFood, GrabFood, and ShopeeFood:

1. How to Order Food Online via GoFood

GoFood is a food delivery service from the Gojek app. You can use it by downloading Gojek from the App Store or Google Play Store. Payments can be made with cash or e-money such as GoPay.

Steps to order on GoFood:

  • Open the Gojek app.

  • Select the GoFood menu with the spoon and fork icon.

  • Browse menus or search directly using the search bar.

  • After finding your desired restaurant or menu, add it to your cart, tap order, and ensure the delivery address is correct.

  • The order will be delivered by the nearest driver, and you just need to wait.

2. How to Order Food Online via GrabFood

Ordering on GrabFood is almost the same as GoFood. Here’s the procedure:

  • Open the Grab app.

  • Select the “Food” icon and confirm the delivery address.

  • Choose a menu or restaurant, tap (+) to add food to your cart, and add notes if necessary.

  • Then tap “View Cart,” and click “Order” once everything is correct.

  • Payments can be made via OVO or cash.

  • Wait for the driver to deliver your order to your address.

3. How to Order Food Online via ShopeeFood

ShopeeFood is Shopee’s food delivery service, which makes ordering food and drinks easier alongside other shopping needs. Here’s how to order:

  • Open the Shopee app and select the ShopeeFood icon.

  • Search for a restaurant or directly for the food/drink you want.

  • Tap (+) on your chosen menu, then select “Checkout.”

  • If available, use discount vouchers, choose your payment method, then tap “Order Now.”

  • That’s it! Just wait for the driver to deliver your order.

 

That was a complete explanation of why online food delivery is popular and how to order it to make your daily activities easier.

Understanding how and why online food delivery is useful is essential to broaden your business insights.

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